Gouvernail
Lottsa people don’t know I’m famous
Your “building from the bottom” is wishful revisionist history.
Very early in the promotion process the Laser Builder organized regattas with as many rock stars as they could entice.
The Laser was promoted as a boat where a person could buy one at the local dealer and have a chance to get on a race course, use identical equipment, and play with the best sailors in the world.
The fantasy of racing with the very best was the lure.
As numbers grew, local fleets started happening.
The carrot remained, Laser was the opportunity to race with the very best using identical equipment.
The REAL problem was, has been, and still is:
There simply isn’t any big money to be had building, distributing, and selling Lasers.
Any place that can serve as a sailboat dealership could be used to make way more money selling something else. The amount of effort and expertise necessary to run a sailboat dealership far exceeds the necessary knowledge and effort necessary to sell Runabouts or virtually any other product.
Selling sailboats is generally accomplished as a hobby by people who make their money doing something else.
Very early in the promotion process the Laser Builder organized regattas with as many rock stars as they could entice.
The Laser was promoted as a boat where a person could buy one at the local dealer and have a chance to get on a race course, use identical equipment, and play with the best sailors in the world.
The fantasy of racing with the very best was the lure.
As numbers grew, local fleets started happening.
The carrot remained, Laser was the opportunity to race with the very best using identical equipment.
The REAL problem was, has been, and still is:
There simply isn’t any big money to be had building, distributing, and selling Lasers.
Any place that can serve as a sailboat dealership could be used to make way more money selling something else. The amount of effort and expertise necessary to run a sailboat dealership far exceeds the necessary knowledge and effort necessary to sell Runabouts or virtually any other product.
Selling sailboats is generally accomplished as a hobby by people who make their money doing something else.